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Design System & 3D Illustration

A global design template for our SAT and ACT products.

Modular components and interchangeable 3D illustrations that adapt to each client's needs and branding.

Two onboarding screens with colourful 3D illustrations, a target test date picker and a daily study time selector
2021
Year

Role · UI designer & illustrator

For this project I was the UI designer and illustrator, managing the creation of visual design elements.

Methods

  • Moodboarding
  • Sketch to 3D illustration
  • Component library
  • Color & typography system
  • UI Design
  • Illustration
  • Design Systems
  • Visual Design

The challenge

As our client base grew, our Head of Product recognized the need for a unified approach. We decided to create a global design template for our SAT/ACT products, a foundation we could efficiently customize to each client's needs and branding.

After we developed our initial SAT app, the Head of Product suggested a design system with interchangeable illustrations, so we could easily adapt the app for clients who needed 70–90% of the same content.

Moodboarding

We decided to prioritize illustrations in the design process. The goal was visuals that would captivate and engage students, make the experience enjoyable and guide them seamlessly through the app.

Next, we brainstormed as a team on 3D-style illustrations that would be visually appealing and engaging.

Illustration moodboard

From sketch to illustration

Each illustration started as a hand sketch tied to a specific moment in the app, then became a rendered 3D scene in the product's palette.

Sketch
Illustration

Study length

This illustration emphasizes time, matching the question posed to students, "How long do you want to study daily?"

3D illustration of a clock and book on a cyan background
Onboarding screen asking how long the student wants to study daily, set to 3 hours

Subject selection

Designed for the onboarding preferences, where students choose the subjects they want to focus on and improve.

3D illustration of a globe, flask, pencil and ruler on a book
Onboarding screen asking which subjects to study, Math, Reading or Writing

Package expired modal

When a student's package expired, they saw this modal with a call to action to renew their subscription.

3D illustration of a locked door, key and planets
Package Expired modal with a Renew Package button

Target test date

During onboarding, students share their projected test date, which later determines how often they get practice tests.

3D illustration of a calendar, pencil and ruler on a book
Onboarding screen asking for the projected target test date, set to March

The design system

We broke every design element down into modular, reusable components, for consistency and a streamlined application across the project.

Design components
Colors
Typography